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Marketing Plan-Strategy for Educational Institutes in India [84% Success Rate]

Posted by Students Database | Students Database Providers | Students Database Seller | Education Database | Database of Indian Students| on July 25, 2017 at 7:10 AM

After various feedback from tier-1 marketing agencies of top University and Educational Institutes, below are the lists of marketing strategy for educational institutes. 

 

  • Life-Cycle Marketing: - LCM is one of the hot trends to tap your target students for enrollment, how? Please go through the points. 
         1) If you are University: - Target group higher education segment: - UG/PG Aspirants from India/International

          : The strategic tie-up with Test-Preparation companies, who provides JEE/CAT/CLAT/Others various entrance exams test-preparation services to your target group students:    

         2) If you are Coaching Institutes: - Target group K-12 segment: - Coaching Aspirants from India/International

          : The strategic tie-up with School Teachers, who provides teaching services to your target group students:

         3) If you are Online Certification Provider: - Target group Freshers/Working Professional: - Skill Enhanced Aspirants from India/International

          : The strategic tie-up with Job Portal and Colleges & Universities, who provides ready made the job of your target group students:


 

 


 

  • Participate in Education Fair
  • Participate in Online Forums
  • Tie-ups with Education Counsellor/Career Assessment Companies
  • Alumni Marketing aka Brand Ambassador
  • Purchase of Direct Response Leads 
  • Acquire a niche player of your target group
  • Do bulk 0.50 paise transfer with transaction name of your institute to the target group

 

  • Avoid PPC/Bulk-SMS/Database Calling or any other medium of cheap and heavy cost advertising that spoil your money and brand name

 

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