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After various feedback from tier-1 marketing agencies of top University and Educational Institutes, below are the lists of marketing strategy for educational institutes. 

• Life-Cycle Marketing: - LCM is one of the hot trends to tap your target students for enrollment, how? Please go through the points. 

         2) If you are Coaching Institutes: - Target group K-12 segment: - Coaching Aspirants from India/International

          : The strategic tie-up with School Teachers, who provides teaching services to your target group students:

         3) If you are Online Certification Provider: - Target group Freshers/Working Professional: - Skill Enhanced Aspirants from India/International

          : The strategic tie-up with Job Portal and Colleges & Universities, who provides ready made the job of your target group students:

 

 

 

• Participate in Education Fair

• Participate in Online Forums

• Tie-ups with Education Counsellor/Career Assessment Companies

• Alumni Marketing aka Brand Ambassador

• Purchase of Direct Response Leads 

• Acquire a niche player of your target group

• Do bulk 0.50 paise transfer with transaction name of your institute to the target group

 

• Avoid PPC/Bulk-SMS/Database Calling or any other medium of cheap and heavy cost advertising that spoil your money and brand name